Customer Acquisition System (CAS)

Customer Acquisition System (CAS) is a complete web based solution for banks and financial institutes to manage their offerings / product sales. CAS is not like any other system available in market which is used for bulk marketing or just gathering and managing the customer details.

Using CAS banks can take care of acquiring a customer for a specific product and manage the entire application life cycle. This also gives an advantage to the client to cross sell or up sell. Objective of using this solution is to bring down the number of days bank can take to acquire a customer.

CAS is build using the following core modules, which gives more flexibility & scalability to the system.

Core Modules

• Workflow Engine
• Document Management Engine
• Reporting Engine
• Business Rule Engine
• Search Engine

Supported business channels

• Loans
• Credit Cards
• Fixed Deposit
• Liability Account
• Accounts (Saving/Current)
• Special Products